(05)Guide
Corporate video production
in Dubai, priced and explained.
For marketing managers, founders and communications teams: what corporate video production costs in Dubai, the five formats companies actually commission, how to brief a production company, and what to check on rights, music and delivery.
What corporate video production costs in Dubai
Our published prices: a Brand Film from AED 8,000 (concept, script, direction, professional crew and grade, a 60 to 90 second hero film with cut-downs, full usage rights), Event Highlights from AED 2,500 (up to four hours on site, 80 edited photos, a 60 second reel, delivered the next day), Full Event Coverage from AED 6,000 (a full day, multi-camera, speaker and stage clips), and the Content engagement from AED 12,000 a month for leadership, culture and product content every month.
Quotes in Dubai run from a few thousand dirhams to six figures for the same words on a brief, because "corporate video" can mean one operator for an afternoon or a two-day shoot with a presenter, a motion designer and a colourist. The price is driven by crew size, shoot days, whether anyone is on camera, animation, and the number of language versions. Compare the scope line by line.
The five corporate formats
Brand film: 60 to 90 seconds, for the website, the investor deck and the conference screen. Leadership and testimonial pieces: two to three minutes of a founder, executive or customer answering real questions, cut into short quotes for LinkedIn. Event recap: a 60 second highlights reel the morning after, plus a longer cut for sponsors and internal use. Explainer or product film: what it does and why it matters, usually with screen capture or motion graphics. Internal and recruitment films: culture, onboarding and hiring, made for the people who will actually watch them, on a phone.
Each format wants a different edit, aspect ratio and length. A boardroom film, a LinkedIn cut and a conference loop are three deliverables from one shoot when they are planned before the day, and three separate jobs when they are not.
How to brief a video production company
Start with the screen: where will this play first? Then the audience and the one thing they should believe afterwards. Then who is on camera, the deadline, and who approves. A brand film with one decision-maker takes about three weeks from shoot to final. The same film with a marketing manager, a regional head, a founder and a legal reviewer takes eight to ten, and each round usually removes what made it specific.
For conferences and launches, the brief is a separate discipline: camera positions, audio from the sound desk, load-in times and permits. We wrote it up in the corporate event coverage brief.
Rights, music and files
Our brand films include full usage rights. Whatever company you use, have the contract state territory, term, and whether paid usage is covered: a licence written for organic social can fail the moment budget goes behind the asset. Music must be licensed for the platforms and territories you will use, or a well-performing post gets taken down a month in.
Ask who keeps the raw footage and for how long. Many suppliers retain it by default, which matters the week you need a re-cut. Our breakdown of branded content deliverables and rights lists the questions to settle before the shoot.
Timeline and delivery
Event highlights are delivered the next day. Short-form reels are delivered within 48 hours. A brand film runs about three weeks with a single approver. Arabic and English versions are editing and voice work, not a second shoot, and are scoped in the plan. Every deliverable is exported for the screen it will play on: landscape for the website and conference, vertical for LinkedIn, Instagram and TikTok, plus stills for press and internal channels.
We shoot across Dubai, including DIFC, Business Bay, Downtown and Dubai Marina, in offices, studios and hotel venues with access arranged in advance, and in Abu Dhabi and Sharjah on request.